{"title":"Iso E Super Perfume","description":"\u003cp\u003eIso E Super is a synthetic molecule that has quietly reshaped modern perfumery. Colourless and nearly odourless in isolation, it becomes a masterwork of invisibility — a woody, slightly amber-tinged presence that feels closer to air than scent. It does not announce itself; instead, it amplifies everything around it.\u003c\/p\u003e\n\u003cp\u003eThe paradox of this ingredient lies in what perfumers call \"olfactory adaptation.\" Many noses quickly stop detecting it, which means a fragrance built around Iso E Super can feel cleaner, airier, and more transparent than expected. This makes it invaluable for creating sheer woody compositions that linger without heaviness, and for extending the life of more delicate notes.\u003c\/p\u003e\n\u003cp\u003eFragrances featuring Iso E Super tend toward the minimalist and modern. They feel like a second skin rather than a statement — sophisticated, understated, and enduringly wearable. If you gravitate toward clean woods and transparent musks, this molecule is likely already working in your favourite scent.\u003c\/p\u003e","products":[{"product_id":"etat-libre-dorange-i-am-trash","title":"Etat Libre d'Orange I Am Trash Eau de Parfum","description":"\u003cp\u003e\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e\u003cbr\u003eWoods (Fruity)\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eNotes:\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003eApple Essence, Bitter Orange, Green Tangerine, Rose Absolute, Iso E Super, Gariguette Strawberry, Cedarwood Atlas, Sandalore, Akigalawood\u003c\/span\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e*All the notes in this fragrance have been ‘upcycled’, a unique Givaudan process that makes use of leftover materials from other production processes. \u003ca href=\"https:\/\/www.givaudan.com\/fragrance-beauty\/pioneering-upcycling-in-fragrances\" title=\"Givaudan Upcycling Programme\" target=\"_blank\"\u003eRead More...\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConcentration:\u003c\/strong\u003e\u003cbr\u003eEau de Parfum\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e\u003cbr\u003eA precise and serious combination of fruit and citrus notes combined with rose and resting on a fine woody base. Light and friendly - I Am Trash is functional, wearable disruption.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in France\u003c\/strong\u003e\u003c\/p\u003e","brand":"Etat Libre d'Orange","offers":[{"title":"50ml","offer_id":43392245956760,"sku":"3760168592089","price":180.0,"currency_code":"AUD","in_stock":true},{"title":"100ml","offer_id":43397437489304,"sku":"3760168592003","price":290.0,"currency_code":"AUD","in_stock":true},{"title":"1ml Sample","offer_id":43392285376664,"sku":"ELO-SAMPLE-29","price":5.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/4492\/1496\/products\/etat-libre-dorange-les-fleurs-du-dechet-i-am-trash-edp-spray-50ml.jpg?v=1646355476"},{"product_id":"parfums-de-marly-herod-edp","title":"Parfums de Marly Herod Eau de Parfum","description":"\u003cp\u003e\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e\u003cbr\u003eWoody Amber\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNotes:\u003c\/strong\u003e\u003cbr\u003eCinnamon, Pepper, Tobacco Leaf, Incense, Cistus Labdanum, Osmanthus, Vanilla, Musk, Woods, Patchouli\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConcentration:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eEau\u003c\/span\u003e de Parfum\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e\u003cbr\u003eA warm tobacco fragrance, evoking an old-world elegance and charm without losing its modern feeling. Romantic, handsome, and addictive. A fragrance for nights out, and to warm from the inside out.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in France\u003c\/strong\u003e\u003c\/p\u003e","brand":"Parfums de Marly","offers":[{"title":"125ml","offer_id":46189694353560,"sku":"3700578502353","price":539.0,"currency_code":"AUD","in_stock":true},{"title":"1ml Sample","offer_id":46189694386328,"sku":"MARLY-SAMPLE-04","price":6.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/4492\/1496\/files\/marly_herod_bottle_b2142918-1512-4c4e-895a-d14154a0d111.jpg?v=1742523222"},{"product_id":"francesca-bianchi-the-essence-extrait-de-parfum","title":"Francesca Bianchi The Essence Extrait de Parfum","description":"\u003cp\u003e\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e\u003cbr\u003eDry Woods\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNotes:\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eAnimalic notes, Violet, Suede, Iso-E-Super\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConcentration:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExtrait\u003c\/span\u003e de Parfum\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e\u003cbr\u003eWhether worn on its own, or to be layered with a Francesca Bianchi perfume (or something else entirely), The Essence boosts the animalic and sensual presence of other perfumes. A limited-edition item.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrancesca’s Inspiration:\u003cbr\u003e\u003c\/strong\u003e\"The idea was to create a fragrance that embodies the core essence, or DNA, found in all of my creations. I wanted this scent to act not just as a standalone fragrance but as a booster — a product you can layer to amplify the presence and projection of other perfumes.\u003c\/p\u003e\n\u003cp\u003eThis booster can be used in multiple ways. If you have a scent that feels too subtle or lacks projection, you can spray this on top or underneath to give it a powerful boost and enhance its diffusion. Designed with versatility in mind, it carries the signature animalic touch of Francesca, paired with facets of iris.\u003c\/p\u003e\n\u003cp\u003eIf worn alone, it offers a simpler, more straightforward essence compared to the usual complexity of Francesca’s main perfumes. It’s designed to elevate and enhance, yet remains easily wearable on its own, with a soft and comforting character. This is an experiment, the idea is going to develop and maybe end up in a catalogue edition.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Italy\u003c\/strong\u003e\u003c\/p\u003e","brand":"Francesca Bianchi","offers":[{"title":"30ml","offer_id":46556716138648,"sku":"0000022","price":295.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/4492\/1496\/files\/bianchi-the-essence-30ml.jpg?v=1747352042"},{"product_id":"francesca-bianchi-once-upon-a-time","title":"Francesca Bianchi Once Upon a Time Extrait de Parfum","description":"\u003cp\u003e\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e\u003cbr\u003eAmber\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNotes:\u003c\/strong\u003e\u003cbr\u003eMandarin, Pink Pepper, Musk, Castoreum, Vanilla, Candied Almonds, Cotton Candy\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConcentration:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExtrait\u003c\/span\u003e de Parfum\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eComforting, intimate, and warm - a sweet gourmand with an adult character. Wearable nostalgia.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Italy\u003c\/strong\u003e\u003c\/p\u003e","brand":"Francesca Bianchi","offers":[{"title":"30ml","offer_id":47553466630296,"sku":"8721249677304","price":239.0,"currency_code":"AUD","in_stock":true},{"title":"1ml Sample","offer_id":47553466663064,"sku":"FB-SAMPLE-20","price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/4492\/1496\/files\/FBOnce.jpg?v=1765238389"},{"product_id":"zoologist-olm","title":"Zoologist Olm Extrait de Parfum","description":"\u003cp\u003e\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e\u003cbr\u003eWoods\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNotes:\u003c\/strong\u003e\u003cbr\u003eWater Cave Accord, Limestones, Iodine, Algae, Soft Amber, Sandalwood, Oily Musks, Cashmeran, Iso E Super\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConcentration:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExtrait\u003c\/span\u003e de Parfum (16%)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e\u003cbr\u003eFor spelunking in caverns, wearable weirdness, textural wetness and dampness: Olm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Canada\u003c\/strong\u003e\u003c\/p\u003e","brand":"Zoologist","offers":[{"title":"60ml","offer_id":47553748926616,"sku":"634078998534","price":329.0,"currency_code":"AUD","in_stock":true},{"title":"1ml Sample","offer_id":47553748959384,"sku":"ZOO-SAMPLE-38","price":9.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/4492\/1496\/files\/ZoologistOlmBottle.jpg?v=1765246316"}],"url":"https:\/\/noahgrooming.co.nz\/collections\/iso-e-super-perfume.oembed","provider":"NOAH","version":"1.0","type":"link"}